About Author

Kun Gao, Doctor, Professor, graduate supervisor, director of Ningbo Computer Association, has accumulated profound research results in big data. He obtained a master's degree from Jilin University in 1999, a doctor's degree from Donghua University in 2006, won the support of outstanding young teachers of Zhejiang Provincial Department of education in 2007, the third prize of scientific research achievements of Zhejiang universities in 2009, and the second prize of military scientific and technological achievements in 2010. He is the chief expert of Ningbo Township informatization construction science and technology consulting team. In recent years, he has participated in and presided over a number of national, provincial and municipal level scientific research projects, and is a member of IFSA, iccit, qshine and aigc and other international academic organizations and the initiator of academic seminars.

Book Description

This study aims to explore the impact mechanism of cross-border search and big data capabilities on platform enterprise business model innovation under the background of digital economy.

This study is an effective supplement to the research on platform enterprise business model innovation under the current digital background. Although some innovative achievements are put forward, there are still some limitations and deficiencies, and the research methods and research contents will be further improved in the future.